50 Cent continues to expand his empire and reach. Today MTV announced that they will be partnering with the G-Unit leader for a reality TV show which will be looking for the next business mogul. The untitled show will challenge 16 contestants to master the business savvy that took 50 from a street existence to his present star status. Each week one of the contestants will be eliminated and the last one standing will receive a full scholarship to an undergraduate or graduate business program.
50's portfolio includes an investment in Vitamin Water, his own record label, a branded clothing line, sneakers through Reebok, books, video games, Hollywood movies, his own body spray with Right Guard and most recently a memorabilia line through a deal with Steiner Sports.