"The technology portion of the song is definitely in the music video," 50 said on the set. "There's things that are going to be in it that you aren't actually seeing while we're shooting it right now. And so after they get it, they'll go in post [production] and start adding effects to it, it'll turn into a whole other thing. But it's exciting.
The suit isn't the only change: 50 said he switched up his vocal style for the record as well.
"I don't usually use that cadence," he explained. "The beat is a lot faster, so I changed up the way I traditionally rap on the record. The chorus just came to [Justin] and I was like, 'OK, OK, I got it.' Creatively, it all came together."
50 said he spent more time in the air getting to a studio with Justin than it actually took to make the song.
"We started this record in Miami," he recalled. "I flew to Miami from Los Angeles, [where] I was working with Dr. Dre and Eminem in the studio. We failed to complete it the first night 'cause Justin and Timbaland were both on tour. We recorded the first version, the intro to the song, and then I flew back to L.A., caught up with them in Houston. So when I got to Houston we got back to the studio and it was like 1-2-3. Justin had it clear in his head. There was no paper: He just went and delivered his vocals and changed octaves all over the place. It came out great — you can't ask for better." The song's video also provided Timberlake with several opportunities to prove that he's one of today's premier showmen.
The clip is the latest from Curtis, which is due on September 11