Asher Roth is currently working on his 2nd album and this time he's taking a different approach. Instead of rapping over beats from the likes of the RZA, Q-Tip and J. Dilla like on his mixtape "Seared Foie Gras With Quince and Cranberry," you might hear him on some original tracks by super producers like Pharrell Williams, who might even executive produce the project.
"We linked up in Miami," Roth said of the Williams sessions. "Very good chemistry as far as creating music. We was down there while it was all snowy in New York. We had a blast. I think we have some really beautiful music for warm weather."
"He really is a genius," Roth gushed. "Working with him, it's really fast. We wound up doing 12 records in 12 days, which is really good numbers. It's quick. He gets an idea and he harnesses that idea really quick. It's cool when someone like me gets to step into the studio with him. I feel it's probably different vibes. … I feel like it's different vibes. Even though he works with everyone from Britney to the Clipse, he can do that because he stays in his lane. He stays true to himself. He's got a very real sound he's harnessed with the Neptunes stuff; he's got a real sound he's harnessed with N.E.R.D. We wrote 12 different records. We didn't try to write one record 12 times — we have stuff all over the map, from live drums that are going to incorporate itself well into a live show … I'm excited for you guys to hear that stuff."
Asher Roth – Talks About Working With Pharrell On His New Album[gnvn]145123[/gnvn]
Asher Roth – Hot Wangs (Produced By Will.i.am – From His New Album)[gnvn]133157[/gnvn]