Rap Basement

Ja Rule

Ja Rule Says Hip Hop Will Live On

Posted By on June 18, 2010

     Ja Rule recently talked about rappers getting older and why hip hop will keep people like Jay-Z relevant. "It's always going to be a youth-driven business," Ja said. "It's basically a rebellious music, a music of the culture, of the now, it changes constantly, so it's always gonna be youth-driven. But here's what you got to understand, as hip-hop gets older, so does the audience. I grew up listening to hip-hop, my kids are growing up listening to hip-hop, we listen to hip-hop together. So I'll get a Blueprint III album for myself and they may want New Boyz. It's a perfect contrast, let it be what it's gonna be. Hip-Hop's not going anywhere because the older we get, we're still listening…You gotta think 60 years down the line, if I'm a 60 year-old dude, I think I'm still gonna be listening to hip-hop…I don't think there's an age limit on hip-hop anymore, like I said, it's always gonna be a youth-driven music but we're growing up and we're getting older and we're still listening to hip-hop so, there's an audience for it all."

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