Add another feather to Kanye's cap as he launched a new design company, DONDA, that will make "products and experiences" for people. The new company DONDA and will have 22 different divisions in it.
Ye said that DONDA will hire architects, graphic designers, directors, producers, social media experts, publishers, lawyers, nutritionists, scientists, doctors, teachers, A&R’s and much more.
DONDA is a design company which will galvanize amazing thinkers and put them in a creative space to bounce there dreams and ideas,”
“We want to help simplify and aesthetically improve everything we see hear, touch, taste and feel.”
“Being a celebrity has afforded me many opportunities but has also boxed me in creatively,” Kanye revealed. “What good is fame and prestige if you can’t use it to help people… I want to help by doing what I know how to do best .. create.”