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Kanye's Nike "Air Yeezy" Coming Soon

Wednesday, 04 March 2009 |   Written by Jason   PDF Print E-mail Post a Comment
Kanye West's much talked about and highly anticipated "Air Yeezy" Nike shoe will hit retail stores this spring. The new shoe will be available in three different colors. "Kanye could wear and perform in these shoes and really identify how we could make the shoes perform better," Nike creative director Mark Smith says.

    "Nike is such an important brand to me," West said in a statement. "Growing up, we looked forward to the release of new Nike's the way we would an album by our favorite artist...I've been designing Nike's in my sketch pad since the fourth grade. So to say I've been prepared for this would be an understatement. The really fun and challenging part for me was learning about Nike's design process, learning more about fabrics and functions and colorways, and all of the details that go into designing a shoe of this quality."



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