Nas and his label Def Jam are going full force to promote his new Untitled album. Recently Nas signed a deal with Fila who will release a series of advertisements this month to celebrate the release the album plus on the release date itself, July 15th, BET will exclusively air a series of ads featuring Nas speaking about his experiences with Fila.
Beyond his deal with Fila, Nas has put out multiple commercials that feature trailers from new movies with his “Hero” track playing. The movies included in the marketing plan include The Incredible Hulk [watch here] and the recent release Hancock [watch here].
Nas – The Hulk "Hero" Tralier
Nas – Hancock "Hero" Trailer