Nelly signs deal with Reebok

Nelly signs deal with Reebok

I guess he doesnt like his Air Force 1’s no more. With this Reebok deal we can finally put to rest the highly rumored deal with Nike & Nelly.

Following in Jay-Z and 50 Cent’s footsteps, Nelly has teamed up with Reebok to create his own signature line of footwear, apparel and accessories.

The collection will gradually hit stores through specialty retailers and boutiques during this upcoming holiday season. The line will then be released via wider distribution in early 2006.

“I’ve always been into sneakers and throughout my career I’ve always wanted to have a signature pair of sneakers that truly reflect my personal style,” Nelly stated. “It made the most sense for me to partner with Reebok because they fully understand and respect the culture of sports, music and entertainment.”

I guess he doesnt like his Air Force 1’s no more. With this Reebok deal we can finally put to rest the highly rumored deal with Nike & Nelly.

Following in Jay-Z and 50 Cent’s footsteps, Nelly has teamed up with Reebok to create his own signature line of footwear, apparel and accessories.

The collection will gradually hit stores through specialty retailers and boutiques during this upcoming holiday season. The line will then be released via wider distribution in early 2006.

“I’ve always been into sneakers and throughout my career I’ve always wanted to have a signature pair of sneakers that truly reflect my personal style,” Nelly stated. “It made the most sense for me to partner with Reebok because they fully understand and respect the culture of sports, music and entertainment.”

With the new deal, Nelly is now poised to join 50, Hova and Philadelphia 76ers guard Allen Iverson in Reebok’s current “I Am What I Am” campaign.

Source: SOHH

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