“Dada has always been competitive and respected and I'm excited to design and promote a shoe that represents both of us so well.” -Xzibit
Lavetta Willis, CEO, Dada added: “Xzibit embraces all things that are Dada.” His personality, style, innovation and success in music, film and television displays his uniqueness, mass appeal and ability to cross cultures. We at Dada feel he is an amazing representative of the brand.”
An advertising campaign, which includes a TV commercial is in progress and a launch event scheduled for 2nd August is in the works so stay tuned.
The X's will be out on August 1st
  Photo Credit: Clinton H. Wallace
“Dada has always been competitive and respected and I'm excited to design and promote a shoe that represents both of us so well.” -Xzibit
Lavetta Willis, CEO, Dada added: “Xzibit embraces all things that are Dada.” His personality, style, innovation and success in music, film and television displays his uniqueness, mass appeal and ability to cross cultures. We at Dada feel he is an amazing representative of the brand.”
An advertising campaign, which includes a TV commercial is in progress and a launch event scheduled for 2nd August is in the works so stay tuned.
The X's will be out on August 1st
Photo Credit: Clinton H. Wallace |
News 
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