P. Diddy has nammed a new president of Bad Boy Records. The new president, Harve Pierre, had previous been working as Executive Vice President, General Manager, and Vice President of A&R at Bad Boy Records since 2003. Pierre started as Diddy's assistant back in 1993 when he was just his assistant, but will also be overseeing the finance, creative, promotional, marketing, A&R, International and Sales divisions at the label, all while being the president of the label. “Harve’s promotion to President is well deserved,” said Combs. “He has been with Bad Boy since the beginning and has worked hard to learn all aspects of the business.” “Harve is one of the chief architects of the Bad Boy culture,” added Warner Music Group Executive VP Kevin Liles. “[He] has done much more than work at Bad Boy Records. He lives the Brand and has helped provide the foundation that will lead Bad Boy into its next decade. His promotion reflects the dedication, consistency, and commitment he has brought to the company. “
“He has always been an important part of the A&R process and it is only fitting that Bad Boy would house his imprint, Crazy Joint,” continued Diddy. “I look forward to Harve’s continued success.” Pierre’s career in the entertainment industry dates back to his days as a student at Howard University, where he met and befriended Diddy and Derrick “D-Dot” Angelettie.