With a 12.8% drop in sales last year, the 236.2 million units represented the fourth straight year of declining sales. Rapper Pharoahe Monch recently spoke about the drop in sales during his interview on "The Come Up Show" giving his positive insight on the issue.
“It’s beautiful because, from a consumer’s perspective, the shit got way out of hand,” Monch explained. “The consumers were just like, ‘That’s not hot.’ You’ve got artists from the upper echelon all the way down to the underground doing their best right now because the shit ain’t selling. They’re grinding. Because of what’s going on, everybody’s putting in work. That’s dope for Hip Hop.” (The Come Up Show)
Pharoahe Monch – Interview On The Come Up Show