The video, which was directed by Raul Conde, features Storch and rapper Nox flossing in South Beach while taunting Virginia producer Timbaland. Draped in diamonds and rocking his signature dark shades, Storch moves from his fly house to the club to standing on a yacht with friends, while coasting in his boat in the Miami waters.
In the past, Storch has focused on production and kept his vocals to a minimum. However, Timbaland's subliminal diss on "Give it To Me," featuring Nelly Furtado and Justin Timberlake, where he spits "I'm a real producer and you just a piano man," prompted Storch to respond with "Built Like Dat," a song largely dedicated to accusing Timbaland of taking credit for beats other producers have made.
While Timbaland has yet to respond with another diss, Storch has come under fire from other directions, having recently been the victim of a telephone prankster named "Gregory," (A.K.A. Ralphi Ge) who called the Miami producer and harassed him for messing with his "girl" Brook Hogan. One time Timbaland protégé, Philly femcee Jade, also recently jumped into the fray with a song aimed at humiliating Storch, suggesting he is a "homosexual, cocaine addict."