Frank Ocean has finally released his long-awaited new album, Blonde! The 17-track LP has arrived on Apple Music and it will serve as the official follow-up to his 2012 release, Channel Orange.
According to Rolling Stone, there are numerous pop-up shops are set to open in New York, Chicago, Los Angeles and London, which will have a print publication, titled Boys Don’t Cry that goes along with the album.
In New York, the pop-up took over a magazine shop on the corner of Mulberry and Kenmare, with dozens of issues of Boys Don’t Cry inside glossy packaging arranged on the store’s racks. Fans who visited the pop-up shops, which blared Ocean’s music over the Sonos speakers, were given a free copy of Boys Don’t Cry, which contained a CD copy of Blonde within.
The 360-page Boys Don’t Cry contains interviews with Ocean’s mom and Lil B alongside larger glossy pics taken by Ocean. Among the written portions are a multi-scene screenplay also written by Ocean, horoscopes and a “hopes and dreams” segment where several young men answer questions like “What’s the most amazing thing you’ve ever witnessed?” and “What three superpowers do you wish you had?”